Expansion, volume, perspectives and connection summarizing the concept of the festival.
Identity, Graphic Design and Communication Campaign
The Panorama Festival is considered the biggest dance, performance and body arts event held in Rio de Janeiro.
With the proposal to occupy the city with innovative and thought-provoking shows, it presents national and international attractions from the most varied cultural branches. It also supports and encourages the production of Brazilian and Latin American artists, thus also opening space for young beginners.
Pioneer in associating cutting-edge contemporary art at popular prices, it also incorporated in its trajectory the presentation of demonstrations in public spaces offered at no cost, occupying, in addition to traditional stages – such as the Municipal Theater of Rio de Janeiro – non-theatrical spaces. It promotes performances, urban interventions, seminars, workshops and conferences to the Center, North Zone, West Zone and South Zone of Rio.
The Festival simultaneously occupies 4 different spaces each year, with different thematic perspectives, connected by its unique curatorship. This curatorial proposal was translated into a volumetric identity, where different perspectives are connected to a point of convergence. The logotype also becomes a dynamic element to support communication, interacting both with the dancers and also with the images of the performances, translating the existing integration between them and the performance space.
2018
Festival Panorama (2018)
Client: Associação Cultural Panorama
Direction: Leo Eyer
Graphic Design: Rodrigo Moura
Operations Coordenation: Vivianne Jorás
2017
Festival Panorama (2017)
Client: Associação Cultural Panorama
Design Direction: Leo Eyer
Graphic Design: Alexandre Andrada e Mariana Monteiro
Operations Coordenation: Vivianne Jorás
2016
Festival Panorama (2016)
Client: Associação Cultural Panorama
Design Direction: Leo Eyer
Graphic Design: Rodrigo Moura
Operations Coordenation: Vivianne Jorás
2015
Festival Panorama (2015)
Client: Associação Cultural Panorama
Design Direction: Leo Eyer
Graphic Design: Alexandre Paranaguá e Lara Miranda
Operations Coordenation: Vivianne Jorás
2014
New Identity for Festival Panorama (2014)
Client: Festival Panorama
Design Direction: Leo Eyer e Mariana Ochs
Design Coordenation: Rodrigo Moura
Graphic Design: Rodrigo Moura, Alexandre Paranaguá, Jean Paulo Faustino and Juliana Carro
Operations Coordenation: Vivianne Jorás
