Brand Identity, Communication Campaign and Environmental Design
We are partners with Batman Zavareze, curator of the festival, since the first edition of the event in 2005. The design and communication work developed for the Festival understands the unusual of its proposal and translates all this into visual language and communication. Over the years, the visual language of the Festival has been surprising the public with thought-provoking and innovative graphic proposals.
The theme of 2018 was Utopian Spaces. It is a year of resistance in which we cling to alternative realities to face real reality. For the graphics, we start from the map of Brazil, distorted, full of noises. A continuity of the year of the noise that was theme of Multi in 2017. The words resist to exist as the only exit (exit) complement the guiding concepts of another year of multiplicity.
Client: Festival Multiplicidade (27+1)
Design Direction: Leo Eyer
Graphic Design: Pedro Bittencourt and Rodrigo Moura
Operations Coordination: Vivianne Jorás