Our challenge was to develop a smartly designed beverage cart, built to function in different contexts and conditions. A practical, versatile solution to activate the Perrier brand at various events, without relying on power outlets or ice.

We addressed this by creating a refrigerated cart powered by long-lasting batteries with a backup kit, ensuring continuous operation throughout the day.

During the daytime, a vinyl cover protected the cart from the sun. At night, it was removed to reveal a backlit display, also battery-powered. Every detail was designed to guarantee maximum mobility and brand presence in settings as diverse as tennis tournaments and nightclubs.