One of the world’s largest film festivals, Festival do Rio connects audiences, art and industry through an intense program that crosses languages, formats and territories.
Boldº developed the visual identity, campaign and environmental design based on a graphic narrative that brings together local, global and universal scales. The curves reference Rio’s geography, maps signal expansion, and orbits symbolize the reach of the films shown.
The result is a dynamic visual system present throughout the festival’s communication and exhibition spaces, translating cinema as a collective, cultural and transformative experience.