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Planetário do Rio invited us to create a new visual identity to accompany its institutional transformation. A space that brings together science, education and imagination, now with a brand capable of reflecting this expanding universe.

We started from light patterns and references from the cosmos to develop a versatile and modular graphic language. The complete system unfolded across stationery, signage, spatial design and digital communication, translating Planetário do Rio’s vision of the future.

Client
Rio de Janeiro City Planetarium

Design Direction
Leo Eyer

Graphic Design
Rodrigo Moura

Design Assistant
Matheus Siqueira

Operations Coordination
Vivianne Jorás